Final Year Projects (FYPs) - Undergraduates
Permanent URI for this collectionhttps://repository.cuilahore.edu.pk/handle/123456789/49
This collection archives the complete set of theses produced by students of the COMSATS University Islamabad, Lahore Campus.
Browse
3 results
Search Results
Item CHALLENGE OF MANAGING A DECLINE IN MANUFACTURING AT US APPAREL(Library Information Services COMSATS Unoiversity Islamabad Lahore Campus, 2021-11-25) Aneela Ashraf; SP17-BBA-036; Kashif Luqman; LHR TP 6699US DENIM MILLS (PVT.) LIMITED is possess by the US Groups which was established in 1990. US Denim is a denim manufacturing company located in Lahore, Pakistan that provide denim to clothing industries globally. It was located in 2005. US Denim attempts to remain advanced in all its operations and as a product innovator so that consumers or customers can trust them. US Denim has produce both a mill and philosophy to set out the world's leading denim designers. The US apparel and textile dominate one of the world’s largest and most profitable market for textile and apparel products. The us apparel textile market has been very attractive for manufacturer is not only evolving countries trying to form an initial presence within the textile and apparel industries, but also evolved countries trying to keep production within grown industries. US apparel is involved in textile manufacturing which require spinning, weaving, bleaching, dyeing, and printing, stitching, buying, and selling. They deal with yarn, linen, cloth and other goods as well as fabrics made from raw cotton, synthetic fiber and cloth. The Company is involved in the business of textile manufacturing and of spinning, weaving, bleaching, dyeing printing, stitching, buying, selling and otherwise dealing in yarn, linen, cloth and other goods and fabrics made from raw cotton, synthetic fiber and cloth, and to produce, gather or distribute. Company is providing quality outcomes to its customers or now company is exporting its all types of apparel products. Or US textile and apparel industries have encounter what has been the most explosive in their collective report. As an outcome of unfavorable economic conditions, moving patterns of demand, structural alternating in distribution, growth in new technology, the two manufacturing have been imposed to manage huge strategic changes. In this activity, there have been many plant shutdown and insolvency, as firms diminish and forcefully changed their output market positions. The possession of many of the leading firms has interchange, new marketing strategies have been integrated, new production technologies and management systems have been placed, and new relationships have been found with distributor and consumers. The aim of this is to interpret the procedures, patterns and drivers of change in these two close industries over the last quarter century in a way that allow comparison of their experiences and Reactions. In encompassing both the textile and apparel industries, the study takes a macro point of view to allow an understanding of the forces handle the industry level and to give a outlook on the wide thrust of strategic substitution vast over both industries.Item IMPACT OF ADVERTISEMENT ON CONSUMER BEHAVUOUR (UFONE)(Library Information Services COMSATS Unoiversity Islamabad Lahore Campus, 2021-11-25) MUHAMMAD AWAIS; CIIT/FA17-BBA-150/LHR; Sadia Umar; LHR TP 6663The research explores and analyzes the role of advertising comics and sense of humor in advertising messages. Maintaining value creation and promoting the concept of marketing performance by any company. As a result, Companies and promoters use different and unique strategies to promote them. A product that focuses on the interests of the customer. In Pakistan advertisers and promoters use humor as an important feature excellent level of advertising fun. Organizers promote texts and conversations as well as entertainment Humor that influences the consumer s decision-making process. But advertiser mostly use comedy that neutralizes cultural assets. The research shows which humor is used in an intelligent and sensitive way Companies can be successful if they are more consistent with the nature and function of the product. One Multi-model approach using the FairClough’s (1989) 3D model in collaboration with kress and Van Leeuwen’s (1996) Visual design is used for qualitative analysis. The result of the study is humorous Used properly, it can be a great way to attract customers when they receive a product. Take away the stress of life and make the product more attractive. It also violates delicacy. It develops the campaign mostly efficient and originally contributes to the advertisement of things.Item AIM’S EDUCATION(Library Information Services, COMSATS University Islamabad, Lahore Campus., 2023-11-20) Adeel Javed; CIIT/FA20-BBA-217/LHR; Hafsa ShaukatIn order to finish my BBA student have created this internship report about Aim's Education. The paper outlines Aim's marketing strategy, consulting services, and consequences to establish Aim's as Pakistan's top consulting firm. Primary and secondary sources of information on Aim's have provided me with the data I need for my report. Aim's Education is a consultancy firm for education. It offers comprehensive advice and assistance to students looking for funding for post-secondary education abroad. Aims operates in Bangladesh, Bangladesh, Australia, and the UK. As the top-ranked schools and universities in various nations, Aims collaborates with seven different nations. Aims began operating on the Facebook platform in 2010. Due to the overwhelming number of reactions from its Facebook page. The goal of Aim is to empower students by offering high-quality, moral, and ethical services. Through the analysis of UNESCO data and other papers regarding Pakistani higher education, Aim's has planned its STP. Based on the needs of Australia, Canada, the UK, Germany, Sweden, and Malaysia, Aim's has divided its clientele into different segments. Targeted by AIM are prospective customers who have a need for Australia, the UK, and Canada. Aims began positioning itself through its first Facebook group, where the CEO helped Pakistani students with all aspects of studying abroad. Aim's holds career seminars at renowned colleges and universities in Multan as well as in other areas. Through these actions, the pupils are being exposed to the Aim's brand. Aim's is a long-standing company in the education consultancy sector. As a result, Aims constantly monitors the actions of rivals to adjust services and plans. Moreover, Aim’s has designed an ‘English Spoken ‘course to improve the speaking skill which is getting good response from clients and working as another competitive advantage. Aim’s helps to select institutions and subjects, assists in visa processing, credit transfer, in gaining foreign scholarships, and assist in PR processing. Aim’s conducts IELTS and PTE courses by the top skilled instructor of Multan. The services of Aim’s are free of any charges. The seven Facebook pages of Aim’s and other social sites such as Twitter, LinkedIn, YouTube channel are the main medium for promoting the goals and activities. Aim’s conducts career live sessions online, share informative news about foreign study and articles of top ranked universities in these sites.