AIM’S EDUCATION

Abstract

In order to finish my BBA student have created this internship report about Aim's Education. The paper outlines Aim's marketing strategy, consulting services, and consequences to establish Aim's as Pakistan's top consulting firm. Primary and secondary sources of information on Aim's have provided me with the data I need for my report. Aim's Education is a consultancy firm for education. It offers comprehensive advice and assistance to students looking for funding for post-secondary education abroad. Aims operates in Bangladesh, Bangladesh, Australia, and the UK. As the top-ranked schools and universities in various nations, Aims collaborates with seven different nations. Aims began operating on the Facebook platform in 2010. Due to the overwhelming number of reactions from its Facebook page. The goal of Aim is to empower students by offering high-quality, moral, and ethical services. Through the analysis of UNESCO data and other papers regarding Pakistani higher education, Aim's has planned its STP. Based on the needs of Australia, Canada, the UK, Germany, Sweden, and Malaysia, Aim's has divided its clientele into different segments. Targeted by AIM are prospective customers who have a need for Australia, the UK, and Canada. Aims began positioning itself through its first Facebook group, where the CEO helped Pakistani students with all aspects of studying abroad. Aim's holds career seminars at renowned colleges and universities in Multan as well as in other areas. Through these actions, the pupils are being exposed to the Aim's brand. Aim's is a long-standing company in the education consultancy sector. As a result, Aims constantly monitors the actions of rivals to adjust services and plans. Moreover, Aim’s has designed an ‘English Spoken ‘course to improve the speaking skill which is getting good response from clients and working as another competitive advantage. Aim’s helps to select institutions and subjects, assists in visa processing, credit transfer, in gaining foreign scholarships, and assist in PR processing. Aim’s conducts IELTS and PTE courses by the top skilled instructor of Multan. The services of Aim’s are free of any charges. The seven Facebook pages of Aim’s and other social sites such as Twitter, LinkedIn, YouTube channel are the main medium for promoting the goals and activities. Aim’s conducts career live sessions online, share informative news about foreign study and articles of top ranked universities in these sites.