Final Year Projects (FYPs) - Undergraduates
Permanent URI for this collectionhttps://repository.cuilahore.edu.pk/handle/123456789/49
This collection archives the complete set of theses produced by students of the COMSATS University Islamabad, Lahore Campus.
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Item Why PIA can’t sustain its revenue and growth(Library Information Services, COMSATS University Islamabad, Lahore Campus, 2020) Muhammad Mubeen; FA16-BBA-129; Muhammad Naveed ChohanIn present competitive environment, it is mandatory for organizations to achieve more significant level of performance. Basic to have improved performance is to critically look upon and identify what and how to measure. Measurement therefore is referred as one of the key component that carries out an improved performance effort and lead towards better decision making, whether short-term oriented or long-term oriented. Various organizations are striving hard and doing extraordinary research to explore several components that actually add up to achievement of success or turn out to be horrible not only in their own firm but also of other organizations in the industry too. Purpose of this is to highlight the success and to avoid all of the related or similar mistakes that can act as failure factors in organization’s bad performance.Item Why PIA can’t sustain its revenue and growth(Library Information Services, COMSATS University Islamabad, Lahore Campus., 2020-11-20) Muhammad Mubeen; FA16-BBA-129; Muhammad Naveed ChohanIn present competitive environment, it is mandatory for organizations to achieve more significant level of performance. Basic to have improved performance is to critically look upon and identify what and how to measure. Measurement therefore is referred as one of the key component that carries out an improved performance effort and lead towards better decision making, whether short-term oriented or long-term oriented. Various organizations are striving hard and doing extraordinary research to explore several components that actually add up to achievement of success or turn out to be horrible not only in their own firm but also of other organizations in the industry too. Purpose of this is to highlight the success and to avoid all of the related or similar mistakes that can act as failure factors in organization’s bad performance.Item PIA: A Decade Of Descent(Library Information Services, COMSATS University Islamabad, Lahore Campus., 2020-11-20) Junaid Nawaz Khan; SP17-BBA-032; Kashif Luqman; LHR TP 6671To say that the human resource is the most important resource an organization can have is not an overstatement. Most of the times, organizations are judged in terms of their technological superiority, strong financial position etc but what is often overlooked is the people that made it happen. The creativity and the hard work of the employees are the main reasons organizations are able to achieve these competitive advantages. Contemporary businesses have realized the importance of human resources and now much effort and money are being spent to develop an efficient and effective human resource management system in the organization.Item Situational Analysis & Strategic Marketing Practice (PIA)(Library Information Services, COMSATS University Islamabad, Lahore Campus, 2020-11) Fahad Ghaffar; FA17-BBA-172; Sadia Umer; LHR TP 6672To have a practical exposure regarding the situational analysis and strategic marketing practice and too being implemented on the airline industry, i.e.; “Pakistan International Airline”. This project highlights how does this airline operates and being practice by individuals and on high organizational level. Hence, to get an idea of this importance, deep analysis and practical examples will be taken. The main objective of this project is to climaxes the analysis and the marketing practices that are being implemented by the Pakistan International Airline and how they can improve it if there are some gaps that needs attention and focus and what are the areas on which PIA is doing a good job and how can they keep on maintaining the sustainability in their daily operations. Besides this, there has to be a portion of recommendations that we feel after analysis and reading the company in depth that what they can do best in order to gain greater profitability and the trust of their customers who fly with them.