Browsing by Author "CIIT/FA11-BDE-011/LHR"

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    Effects Of Advertising On Youth
    (Library Information Services, COMSATS University Islamabad, Lahore Campus, 2015) Faran Bashir; CIIT/FA11-BDE-011/LHR; Mr. Zain Ul Abdin, Assistant Profesor; LHR TP 5391
    The Effects of Advertising on Youth examines how commercial messages influence young individuals’ attitudes, behavior, and lifestyle choices. It explores the impact of media exposure on consumerism, self-image, and decision-making, highlighting both positive and negative consequences while emphasizing the need for responsible marketing and media literacy among the youth.