Effects Of Advertising On Youth
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Date
2015
Journal Title
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Volume Title
Publisher
Library Information Services, COMSATS University Islamabad, Lahore Campus
Abstract
The Effects of Advertising on Youth examines how commercial messages influence young individuals’ attitudes, behavior, and lifestyle choices. It explores the impact of media exposure on consumerism, self-image, and decision-making, highlighting both positive and negative consequences while emphasizing the need for responsible marketing and media literacy among the youth.
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Keywords
Department of Architecture And Design, FA11, Architecture And Design, Advertising, Youth Behavior, Media Influence, Consumerism, Self-Image, Marketing Impact, Media Literacy, Psychological Effects, Mr. Zain Ul Abdin Assistant Professor