Interlink Advertising

Abstract

This report provides a comprehensive overview of my internship experience at Interlink Advertising under the leadership of Usman Attique Butt. Interlink Advertising, established in 2008, is a leading advertising agency with a strong presence in Pakistan. Headquartered in Lahore, the agency operates branches in Islamabad and Peshawar. Their commitment to innovative advertising solutions and strategic thinking has contributed to their success in the industry. During my time at the agency, I gained valuable insights into the advertising industry and honed my skills in various areas, including creative development, marketing, and graphic designing. My internship involved working closely with the creative department, where I was responsible for developing original concepts and content further, I have got to learn a lot from this internship including digital marketing, audio and video production and During my internship at Interlink Advertising, I used what I learned to work on real advertising projects. The agency is known for being creative, consistent, and focused on making clients happy. They are a big player in advertising because they can change to fit what people like and get different parts of the company to work together to create good ads.