Browsing by Author "Safa Nadeem"

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    NISHAT HOTEL AND PROPERTIES, LTD
    (Library Information Services, COMSATS University Islamabad, Lahore Campus., 2023-11-20) Safa Nadeem; FA20-BBA-027; Imran-ur-Rehman
    This report will discuss my internship with Nishat Hotel and properties. In this report we will discuss about Firm history their organizational structure and business description. I also discuss about my role and responsibilities during the internship. Tasks accomplished and different kinds of procedures and techniques learned about innovative marketing tools. In this report, I discuss about company’s strength, weaknesses, opportunities and threats using our common sense. We also discuss about and suggestions and conclusions. I also mentioned our working experience in this report includes: Typing data making and developing new marketing strategies and how they can be implemented. I worked on a marketing survey as well.The opportunity to intern provided a singular window into the vibrant hospitality business. Market analysis, social media management, content production, competitor analysis, event planning, and digital advertising were among the department's primary duties. By helping to promote the properties of the organisation, these responsibilities gave me useful skills in market analysis, digital marketing, and content development. I supported employee onboarding, training and development, HR documentation, and employee engagement activities while working in the human resources department. My awareness of the crucial role HR plays in managing people and building a healthy work environment has grown as a result of this experience.