Browsing by Author "LHR TP 6055"

Filter results by typing the first few letters
Now showing 1 - 2 of 2
  • No Thumbnail Available
    Item
    Does Fintech Availability Moderate the Relationship Between Perceived Financial Risk and Online Purchase? An Experimental Support.
    (Library Information Services COMSATS University Islamaabad Lahore Campus, 2020) Muhammad Tayyab Amin; FA18-RMS-003; Dr. Muhammad Amir Rashid; LHR TP 6055
    This present study aimed to study the mediating role of online purchase intention, moderating role of Fintech availability on the relationship between perceived financial risk and online purchase. Firstly, it was hypothesized that there will be a significant relationship between perceived financial risk and online potential buyer Purchase Intention. Secondly, it was also hypothesized that there will be a significant relationship between perceived financial risk & online purchase behavior. Thirdly, it was hypothesized that there will be a significant relationship between Online Purchase Intention and Online Purchase. Moreover, it was hypothesized that there will be a moderating effect of Fintech availability on the relationship between perceived financial risk and online purchase. Online survey method was used for the purpose of data collection, and quantitative analysis was used to test the hypotheses. A sample of 380 participants including both males and females who have experience of online shopping once in their lifetime were selected. Data was quantitatively analyzed through SPSS (Statistical Package for Social Sciences) and Warp. PLS 6.0. Results showed moderating effect of Fintech availability on the relationship between perceived financial risk and online purchase. Moreover, perceived financial risk has a significant relationship with online purchase intention and online purchase. Relationship between online purchase intention and online purchase behavior was also significant that shows online purchase intention leads to online purchasing behavior. In addition to this, scenario based quasi-experimental design has been also used to investigate online purchase behavior of Pakistani’s and which payment method they prefer to purchase online. Findings showed that Pakistani people prefer Fintech to perform online transactions. This study enables online merchants to understand online buyer behavior in e-commerce activities. Findings of this research can also help online merchants to formulate strategies that can reduce risks associated with online shopping, especially perceived financial risk that stops buyer to transact online. This study also has a theoretical implication to advance the theory of planned behavior. Moreover, findings also highlight viii the policy implication to boost economic growth by enabling sustainable ecommerce sector, where every transaction and ecommerce business should be documented.
  • No Thumbnail Available
    Item
    The impact of Abusive Supervision on Employee Creativity: The Mediating Role of Job Stress
    (Library Information Services COMSATS University Islamaabad Lahore Campus, 2020) Summyia Gull; FA18-RMS-013; Dr. Imran Shafique; LHR TP 6055
    The present study investigates the procedure through which abusive supervision impacts employees’ creativity. Specifically, this study tests the relationship between abusive supervision employees’ creativity directly and through employees job stress as mediating mechanism. To establish the relationship of the variables, conservation of resource theory is used in this study. Abusive supervision could similarly be seen as harmful type of relationship conflict, which has seen as unfavorable to the creativity of employees (Bai et al, 2016). Most of the time abusive supervision effects mental health of the employees also. It is found that stress always drive from the pressure that managers put on employee. But some pressure is good for the employees so that they can perform well in the organization but forcing them too hard can cause serious issues, such as bad performance, low creativity and high turnover (HBR, 2019). We have tested these hypotheses on data collected from 180 private school teachers through questionnaire in Lahore. The findings support our hypotheses and mediation model. To analyze the relationship convenience sampling technique is used. Confirmatory factor analysis used for reliability and convergent validity and discriminant validity test used for validity then correlation and regression analysis.