Browsing by Author "Khuram Shahzad"

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    Antecedents of New Product Development Performance: An Empirical Evidence from Electronic Sector of Pakistan
    (Library Information Services COMSATS University Islamabad Lahore Campus, 2014-02-03) Khuram Shahzad; FA11-MSPM-007; LHR TP 4448; Dr. Faisal Tehseen Shah
    This thesis explores the nexus among various project characteristics and new product development performance. These project characteristics include project uncertainty and project complexity whereas other independent variables are technology novelty and supplier integration. The research also analyzed the impact of moderations of cross-functional team integration in this study. Data collection procedure involved collection of responses from project managers working on various projects of electronic industry in Lahore. Self explanatory questionnaires were given to the respondents through email and as well as hardcopy. Data analysis was done by using simple and multiple regression. This study also performed reliability and validity analysis through Chronbach’s Alpha and Confirmatory Factor Analysis. Findings of this study reveal that project uncertainty and project complexity negatively influence the new product development performance. Technology novelty has positive impact on new project development. Similarly, supplier integration represents a positive impact on new product development. This research also explores moderating impact of cross-functional team integration on new product development performance. Findings also reveal that cross-functional team integration statistically moderates all relationships.
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    Internship Report On Ibrahim Fibres Limited
    (Library Information Services, COMSATS University Islamabad, Lahore Campus., 2017-11-20) Muhammad Mateen Javed; CIIT/ DDP-BBA-SP14-002/LHR; Khuram Shahzad; LHR TP 6864
    This report includes all the information and experience that I have gained from my practical exposure at Ibrahim Fibres Limited. The core purpose of this internship was to apply the theory and its applications in real world and to learn from an organizational environment in a specific time frame. Information related to background, administration and different departments of Ibrahim Fibres is included in this report. I was appointed in marketing department of Ibrahim Fibres, a well-known leading polyester and yarn manufacturing company in Pakistan. I learnt technical aspects related to these two products (polyester and yarn) and B2B marketing practices of IFL. In this report I have explained the business operations, marketing strategies and competitor’s profile of the IFL. I have also shared details about my experience, skills and knowledge that I have acquired during my internship time period in Ibrahim Fibres Limited.