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Browsing by Author "BILAL JAVED"

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    IMPACT OF ONLINE TEACHING ON STUDENT’S ACADEMIC PERFORMANCE DURING COVID-19 IN PAKISTAN
    (2020) MUHAMMAD AHSAN; SP17-BBA-040; BILAL JAVED; LHR TP 6691
    Coronavirus covid-19 is the kind of disease that initially emerged from the different animal genus stated by the world health organization (WHO, 2020) and it is transmitted to the people or humans. The name by which this virus is known is called SARS-Cov-2 and the disease originated from it is called Covid-19 (Johns Hopkins, 2020). It is announced by the world health organization (WHO) that coronavirus is the health crisis at international level on January 30, 2020 and is also declared covid-19 as pandemic on march 11, 2020 (Cucinotta & Vanelli, 2020).After outbreak of coronavirus in Pakistan it is said by the authors (Saqlain, Munir, Ahmed, Tahir, & Kamran, 2020) that the very first two cases of covid-19 were found in Islamabad and Karachi on 26 February 2020 by health ministry. It is found by the covid-19 statistics that there were round about 165062 total number of cases and 3229 deaths in Pakistan on June 19,2020 (Covid-19 Stats, 2020).It is also stated that all the educational institutes were closed by Pakistan educational authorities on march 13,2020 due to covid-19 (Ali, 2020).Is also said that as per the order of federal government of Pakistan, all the institutes to convert their face to face learning to online learning via online teaching platforms to resume their education until the corona virus emergency remains uncontrolled. (Ali, 2020)
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    ROLE OF RESEARCH AND DEVELOPMENT ON BRAND IMAGE OF A FIRM
    (Library Information Services, COMSATS University Islamabad, Lahore Campus, 2020) Sarmad Ashfaq; SP17-BBA-043; BILAL JAVED; LHR TP 6623
    One of the biggest challenges that organizations face is keeping their research and development up to date with current market requirements. I explore the relationship between this research and development and a firm’s brand image. A function that gives a firm an advantage in the international market is the global reach and appeal of its brands. MNCs look at global branding to remain competitive. I explore how firms organize their research and development activities and their impact on brand concept management. My research tackles the important relationship between R&D and branding activities and investigates how an organization’s market position can improve significantly by aligning them according to organizational objectives to achieve optimal performance. I try to understand how a firm uses R&D to enhance and maintain its brand image. This research focuses on major research topics in the global branding literature such as international branding strategy, brand positioning, brand origin, brand image and brand performance while considering R&D as an independent variable. For research, i used questionnaires handed out to people in different industries and fields of work and concluded that research and development had great importance towards a firm’s branding decisions

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